Managing Enterprise in Media, Entertainment, and Sports Summer Institute


The UCLA Anderson School of Management Summer Institute in Managing Enterprise in Media, Entertainment, and Sports Summer Institute offers undergraduate students and young professionals a one-of-a-kind multi-disciplinary approach to dive into the world of innovating, marketing and managing within the multi-billion dollar business of arts, entertainment, media and sports. While undertaking a high-profile, team-based “internship” type project for a major entertainment enterprise, the Institute will provide students with an overview of the legal, management, marketing and financial aspects of managing a global entertainment and media enterprise. Field experience days allow students to further develop and influence their experience, as they will visit companies, speak to executives and learn, first-hand, about these businesses.

All students enroll in “The Business of Entertainment, Media & Sports: Leading Change in Challenging Times”. Students also select one of three tracks for their concentration:

  • Sports Marketing and Management
  • Film & Television Marketing and Management
  • Integrated Marketing: A New World of Advertising

This six-week intensive Summer Institute offers:

  • High-profile, team-based projects for major entertainment enterprises that add real-world context to case learning, and that provide students with high-impact and high-profile professional experience to serve as a foundation for a career in the industry.
  • Institute Speaker Series, offering students expert and inside knowledge from industry thought leaders and top business professors with expertise in media and entertainment. Past speakers have included Arnie Semsky, Barry Axelrod, Gregg Colvin (VP Business Development, Fox Interactive), Joe Kessler (CEO, The Intelligence Group), Ted Yeschin (Wasserman Media Group), Daniel Smith (SVP Digital Marketing, Playboy), Jeffrey Winter (The Film Collaborative).
  • Personalized career management to help students define their career objectives, identify resources, strategize opportunities and make critical networking connections.
  • Industry networking activities that allows for exclusive access to industry leaders and professionals in media and entertainment.
  • For-credit curriculum utilizing the famed Harvard Business School case study method of learning, customized to action-oriented decision making in media and entertainment.


This program is open to undergraduate students and to those holding an undergraduate degree. This program is first-come, first-served.

Registration is conveniently done online here. In order to guarantee a spot in the program, a valid payment of the non-refundable deposit ($400 for international students; $150 for all others) is required if registering prior to the May 1 payment deadline. After the payment deadline, a full payment of all fees including the non-refundable deposit but excluding any applicable document and IEI fees is required for registration. Registration is not complete until the required payment is made. Those who are not prepared to pay can submit their registration form and retrieve registration at another time to make payment.

This deposit is not refundable under any circumstances including, but not limited to, drop for non-payment and withdrawal, even if you withdraw from the program before it begins. If you withdraw, this deposit will appear as processing fee charge on your BruinBill account. If the program is full, you will not be prompted to make payment. When your application is accepted from the wait list, you will be notified by email with instructions for methods of payment.

If applicable, the document and IEI fees must be paid on MyUCLA after registration. For more information, please refer to FEES AND PAYMENT in the left column.

Already submitted the registration form but need to make a change or complete registration? You can easily do so by retrieving your registration. You will need your five-digit registration number that was sent to your email address.

Changes that can be updated or made using the retrieve form include:

  • Paying non-refundable deposit
  • Uploading required documents
  • Dropping a current program

If you would like to switch into a different program or add additional programs, please contact our office at with your five-digit registration number, the students first and last name, and a description of the change you are requesting.


UCLA Student Code of Conduct has been developed to maintain a safe, supportive, and inclusive campus community that engages students in order to foster their academic success, personal growth and responsible citizenship.

Therefore you are expected to conduct yourself in a manner which demonstrates respect for yourself, your fellow Summer Sessions students, UCLA's faculty members, and members of the local community.

Behavior governed by the UCLA Student Code of Conduct includes:

  • Academic honesty
  • Treatment of others
  • Health and safety
  • Use of resources
  • Use of alcohol and controlled substances

UCLA’s reputation for academic excellence and institutional integrity is among the most valued assets; as such, academic integrity is of paramount importance and UCLA does all within its power to maintain its standards.

During the summer, matriculated UCLA students and visiting students alike are members of our diverse and inclusive True Bruin community. For more information on the student code of conduct, please visit the Dean of Students' website.

Program Dates

JUNE 20 - JULY 29, 2016

Important Dates

FEBRUARY 1: Summer Institutes Registration Opens

FEBRUARY 1: UCLA Residential Summer Housing Application Available

MARCH 2: FAFSA Deadline for UCLA Students

APRIL 1-30: UCLA Summer Financial Aid Application for Current UCLA Students Available

MAY 1: Summer Parking Permit Application Available

MAY 1: I-20 Request Submission Deadline for Session A

MAY 1: Payment via MyUCLA due for All College/Professional Summer Institutes

JUNE 1: Refund Deadline for All College/Professional Summer Institutes

JUNE 1: I-20 Request Submission Deadline for Session C

JUNE 17: iStart Orientation Deadline (Session A) - International Students ONLY

JUNE 20-21: International Student Visa Check-In (Session A) - International Students ONLY

JUNE 20 - JULY 29: Managing Enterprise in Media, Entertainment, and Sports Summer Institute

JULY 4: Independence Day